Customer Experience Management in Healthcare

INTRODUCTION

The healthcare sector is notoriously compartmentalized, with several separate departments functioning independently, ranging from onboarding, administration, accounts, and insurance through primary, preventive, rehabilitative, diagnostic, emergency, hospital, long-term, palliative, and home care.

Customers who use one or more of these services have typically had a disjointed and irritating experience. However, healthcare providers are beginning to see the value of placing CX first, and this, along with technological developments and the needs of the pandemic, is causing sector-wide adjustments in CXM. This course teaches you how to recognize and anticipate your clients’ demands, as well as how to create high-functioning, efficient, and cost-effective solutions.

COURSE METHODOLOGY

This course is designed in the form of workshop which will includes a variety of learning tools to help participants function effectively and efficiently in a multifunctional environment through various methodologies including;

• Short lectures
• Brainstorming
• Case studies
• Group activities
• Role playing

COURSE OBJECTIVES

The attendees of this Certificate Program will be able to:

• Understands importance of customer experience in health care
• Apply various methods to improve customer experience in healthcare
• Identify healthcare market gaps for innovative goods and services.
• Seek feedback and recommendations from supporters.
• Prevent clients from moving to another healthcare provider.

WHO SHOULD ATTEND THIS COURSE?

• People involve in health care business
• Hospital management
• Supervisors
• Business professionals (healthcare)
• Anyone who is interested in healthcare management

TARGETED SKILLS

• Cost effective solutions
• Strategic decision
• Verbal and non-verbal communication
• Influencing
• Customer behavior