Channel Management Training for Supervisors

INTRODUCTION

Channel supervisors are in charge of developing and sustaining new sales and contrasting ends by building and maintaining strong working relationships with resellers and other departments, as well as managing with channel programmes. They communicate well with customers about products and services and are skilled at offering demonstrations. They collaborate with marketing teams to enhance sales through events and other activities, as well as to strengthen connections with current customers and clients. By taking this course, you will gain specific abilities that many channel supervisors need to do their duties.

COURSE METHODOLOGY

This course is designed in the form of workshop which will includes a variety of learning tools to help participants function effectively and efficiently in a multifunctional environment through various methodologies including;

• Short lectures
• Brainstorming
• Case studies
• Group activities
• Role playing

COURSE OBJECTIVES

The attendees of this Certificate Program will be able to:

• Create, communicate, and maintain a channel marketing plan for the allocated channel type.
• Hire, manage, and mentor a direct reporting staff.
• Collaborate with others to ensure that marketing initiatives support sales goals.
• Maintain an eye on channel partner trends and promote marketing excellence within the firm.
• Sales enablement expenditures should be measured and reported on for their success.
• Driver of strategy and growth within given target client base.
• Create ideas, business cases, and ROI models for and in collaboration with partners.
• Serve as a prominent internal ambassador for the marketing, sales, and transformation team
• Organize and execute campaigns using internal and external vendors.

WHO SHOULD ATTEND THIS COURSE?

• Managers
• Supervisors (new appointed)
• Team leaders
• Anyone who is seeking improvement in skills for enhanced performance and career development

TARGETED SKILLS

• Decision-making
• Planning and organizing
• Leading and controlling
• Problem solving
• Communication