Professional Selling Techniques

INTRODUCTION

Although everyone is a salesperson, not everyone is a professional salesperson. When you think about it, we all strive to sell our ideas or persuade others of the benefits of one technique over another. The more persuasive you are, the more effective you will be in reaching your goals and objectives. Selling is a deliberate, purpose-driven action that aims to persuade people to buy your products or services, i.e. to close a deal. What a competent salesman does between discovering a sales opportunity and completing a contract sets them apart from other salespeople. This course will teach you how to become a sales expert and increase your chances of completing transactions while leaving your customers eager to do more business with you.

COURSE METHODOLOGY

This course is designed in the form of workshop which will includes a variety of learning tools to help participants function effectively and efficiently in a multifunctional environment through various methodologies including;

• Short lectures
• Brainstorming
• Case studies
• Group activities
• Role playing

COURSE OBJECTIVES

The attendees of this Certificate Program will be able to:

• Make a plan of action and prioritize it to enhance your selling effectiveness.
• To close more deals in less time, employ a customer-focused selling technique.
• Customize your sales presentation to appeal to each of the four “purchasing styles” of your consumers.
• Incorporate excellent practices in social media marketing to enhance sales income.

WHO SHOULD ATTEND THIS COURSE?

• Sales and Marketing Managers
• Territory and Key Account Sales Representatives
• Inside and Outside Sales Representatives
• Sales Support Team Members

TARGETED SKILLS

• Listening skills
• Sales techniques
• Sales support
• Verbal and non-verbal communication
• Influencing
• Resolving customer objections